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As we look ahead to 2021 (and continue to navigate through a global pandemic), organizations of any size are faced with two major challenges: data protection and cyber security. Modern data and analytics have steadily become the ‘gold’ in the era of continuous technological innovation.

According to a recent report from the Enterprise Strategy Group (ESG), approximately 68% of organizations use data stored on a secondary server for more than just recovery. A recent survey conducted by the Enterprise Strategy Group (ESG) asked C-level IT professionals what their top data protection concerns were. 

2020 has undoubtedly been a year we won’t soon forget. From an IT perspective, it has been a year of significant digital transformation. The very core of how many businesses function has taken a dramatic shift. Many organizations have had to scale back on their resources and are struggling to efficiently operate while on a tight budget with stretched and over-worked staff.

During the pandemic, businesses were presented many uncertainties and had to make many abrupt changes to the way they work, testing their limits. Now, as the world begins to go back to work, it becomes clearer and clearer that business following the pandemic will not be business per usual. It is now for a shift towards quickly re-growing business post-pandemic.

Economists predict that businesses may have difficulty bouncing back after the pandemic. The new normal has changed, and so businesses should begin strategizing around this new normal to best reflect the needs of our changing world. Here are some measures your business can take to position your business to flourish post-pandemic. 

The ‘new normal’ is more than a catchphrase at this point. It's a whole new way of life. And the reality is that we really don’t know exactly how our businesses will be affected long-term. However, one thing we can predict is that staying flexible using scalable solutions and creating a solid online presence are two things that will help businesses navigate the current crisis and beyond.